Ford promises to boost supply chain in India and China
09 Sep 2010
Source: Procurement Leaders
Ford is preparing to rev up its supply chain across China and India after announcing "big plans" to scale up Asian operations. "We have big plans for India, China and the region," said Joe Hinrichs, president of Ford Asia Pacific and Africa. "As part of our better plan for the region we are investing in additional capacity, expanding our dealer networks and further developing our supply chain".
The growth potential in this part of the world in the next ten years is astounding. China will remain the largest car market in the world for the foreseeable future and we estimate India will be the third largest market in the world in the next ten years". Ford said it expects 70% of its growth in the next ten years to come from its Asia Pacific and Africa region. Its Asia Pacific and Africa region encompasses markets on three continents, including Australia, China, India, Thailand and South Africa.
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